| Hey, Tim here. As always, our Friday newsletter explains 4 proven strategies and insights for content marketers. I guarantee one of them will give you a useful piece of info that you can apply and get value from. Read them, then scroll to the bottom to see our premium offers...
1. SEO Is A Quality Game People say "quality over quantity" in all aspects of content marketing, but in the context of social media, that's a platitude at best and, at worst, it's inaccurate. That conversation is for another day, though. What I want to talk about now is SEO, which is almost 100% a game of quality. High-quality content + high-quality backlinks is how you win. Bad content and cheap/fake backlinks will only hurt you. 2. Underrated SEO Tip Search results don't exist in a vacuum. If you get on the first page, you're competing against every other listing on the page. Which means you have to make your listing as appealing as possible. Everyone knows about titles and tags, but they often don't think about rich snippets. I don't have enough room to explain them entirely here, but do some research on them. They make a real difference. 3. Learn From McDonald's This hyper-successful foot franchise didn't become a global icon because it surprised their customers. It's actually the exact opposite. Its superpower has been being extremely predictable and dependable. While you don't want to make your brand boring, you also want people to get what they're expecting. Have a precise cadence for how much you post. Stay mostly on topic. Create a consistent experience. 4. Lesson From The Build I have a lot of things I could do right now. Daily podcasts interest me. So does building a course on directories. YouTube, newsletters, and hosting masterminds all sound awesome too. But if there's one thing I've learned in 13 years of entrepreneurship, it's that you only have so much time and focus. Pick one thing. Maybe two. Give those everything you have. Don't think about anything else. - Tim P.S. Whenever you're ready, Copyblogger can help you in 3 ways: - Copyblogger Academy - 9 full-length content marketing courses, Q&A, ongoing education, and a lot more.
- Content Coaching - We'll teach you how to be a Copy Creator instead of a content creator. Prices start at just $300.
- Sponsor This Newsletter - These emails get seen by at least 30k people every edition. Hit that link to apply for a spot.
| 
No comments:
Post a Comment