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Start small to achieve big goals

Welcome back to Copyblogger!

I'm Stefanie, Copyblogger's Editor-in-Chief, and today's quick tip is about the tried-and-true path to achieve big goals: taking that first step and starting small.


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4 Steps to Achieve Your Big Writing Goals (By Focusing on Small Ones)

written by Stefanie Flaxman

If I set out to practice yoga for an hour each day, I would practice zero hours of yoga each day.

Something else would always take priority over that hour of yoga.

We all have other things to do.

Instead, I consistently practice five to 20 minutes of yoga Monday through Friday.

I had to find a routine I could fit in regularly — without making a big production of it.

Have you turned your writing goals into a big production?

Your long-term writing goals.

Where you want to go.

The ultimate objective to get discovered as a writer.

All of those thoughts can serve you well.

The problem occurs when those thoughts stay thoughts because meeting your writing goal requires too much time or energy — time or energy you don't realistically have.

Overwhelm and disappointment cloud your hopes and dreams because you haven't actually done anything related to them.

4 small steps to meet your big writing goals

Let's look at four steps that shatter the fantasy of your big writing goals (for now) and help you finish a practical project.

Step #1: Prioritize

Prioritizing becomes eye-roll-worthy when it's thought of as eliminating things that are important to you:

  • Spending time with family and friends
  • Grocery shopping
  • Brushing your teeth

You spend time on everything you currently do because those things matter.

So then, effective prioritizing (no eye-roll required) is about limiting the activities you do in excess — particularly leisure activities — to make space for the additional work you want to do.

You could spend less time on certain things each day or try separating what you do on weekdays from what you do on weekends.

If you love Netflix, only watch your shows on the weekend.

If you love games on your phone, only play them on the weekend.

For me, I had to cut back on consuming YouTube videos so I could start producing them.

Don't try to create tons of extra hours. Instead, play to your strengths.

Remember my yoga practice example.

If you had just one extra hour a week, could you spend it building a new content project or improving an existing one you've been neglecting?


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Step #2: Templatize

Let's go back to the idea of making your writing goals "a big production."

One way you'll know you've done that is if you're waiting for certain conditions to be "perfect."

Maybe you're putting off particular content ideas until you reach a certain number of subscribers.

Or until you have the right equipment.

Or until Mercury's not retrograde.

When you do that, you overlook everything you already have to get started — in some small way.

Small progress is still progress.

And it could be a significant advancement from what you're currently doing.

Instead of ignoring your desire for those "perfect" conditions, though, let's work with it.

Smart templates allow you to feel in control of your project, but they also allow you to release enough control to actually get work done.

I'm referring to a "template" as anything that makes it easier to begin working rather than feeling like you're always starting from scratch.

  • A tentative content schedule (I'll cover why it's tentative in Step #4 below.)
  • Standard headline writing formats
  • Regular categories for your blog posts, podcast episodes, or videos
  • Consistent sections in your email newsletter
  • A blog post checklist

These "default settings" don't stifle your creativity; they're diving boards to propel you into your imaginative pools.

Step #3: Visualize

Now we'll consider your long-term writing goals for pragmatic purposes.

When a project becomes draining and we stop working on it, we've forgotten why it's fun and why we wanted to do it in the first place.

We've made it a chore.

Reconnect to the ultimate objective that's important to you.

Step #4: Don't finalize

Doing the foundational work to get a project off the ground is different from finalizing every detail.

Your bio, design, graphics, tagline, topics, and publishing schedule will all evolve.

Pick the most relevant ones you feel good about and optimize them over time.

This mindset gets you rolling along: It's all going to change in the future anyway.

A small and manageable project still requires care ... Doing something small doesn't make you small; it makes you savvy.

Read on Copyblogger: 4 Steps to Achieve Your Big Writing Goals (By Focusing on Small Ones)

Talk with you again soon,

Stefanie Flaxman
EDITOR-IN-CHIEF, COPYBLOGGER MEDIA


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